Empowering determined people for a brighter future.

Supporting the Community of Believers.

Sports are our Passion. They shape who we are, what we stand for, and what we strive for —to unite through sports and beyond, reimagining what each of us can accomplish. Since 2006 we have continually explored new ways to become stronger together in sports and life.

We are all athletes. Take the chance to join our upcoming challenge events, competitions, and meets. Learn more about current events and stay tuned for future ones.

The Electus Fitness 20kg Hybrid Performance Barbell was originally designed as a multipurpose barbell. The bar has a 28.5mm shaft standing in between the Powerlifting barbells and Olympic Weightlifting barbells.

Reimagine the Essentials

Barbells are the most versatile tool in the entire fitness repertoire. Barbell training is simple, logical, reasonable, and, most important, proven.


Louie Simmons was the father of the Conjugate Method System of Strength Training. The training program is divided between upper and lower body training sessions and between max effort and dynamic effort days. Speed benching builds explosiveness.

A Fortress built with fortitude

Reinforce your gym with the must-haves of strength equipment. Built to last from high-grade steel, discover the Power Rack's blackened walls that will fortify your strength.


The Electus Fitness 20kg Powerbar is specifically designed for powerlifting workouts that are based around the low bar squat, the overhead press, the bench press, and the deadlift. The Bar has an aggressive knurl pattern and a 29mm shaft.

Ignite Your Inner Strength

Strength training opts for various exercises tailored to match every training purpose. Just add the right set of plates, and the work here is done!

“Welcome to the community of people determined to leave excuses and get stronger.”